According to interviews and recent surveys, younger voters tend to be not just consumers of news and current events but conduits as well — sending out e-mailed links and videos to friends and their social networks. And in turn, they rely on friends and online connections for news to come to them. In essence, they [...]
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Virtual Campaign
This week, US citizens began noticing billboards promoting Senator Barack Obama’s presidential campaign. This would be nothing new, except the billboards appear in the XBox 360 game “Burnout Paradise.” The Obama campaign has sunk a portion of its funds into advertising in online games. The skeptic in me doubts that these ads would have much [...]